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DICE Not Becoming A 'Battlefield Factory'
Filed under: DICE, EA

One of EA's most prominent FPS franchises, Battlefield, is in the hands of development studio DICE. The company has churned out a number of sequels and add-ons. The series is currently up to its third iteration, with the publisher recently announcing Battlefield 4.

At the same time though, they wish to make it clear that they have no intention of turning DICE into a "Battlefield factory."

"Well it depends, right? Maybe it is and maybe it isn't. It's also important for us - the DICE guys are roughly 300 people in the Stockholm studio; not all of them are working on Battlefield things, and that's intentional, because we don't want to become a Battlefield factory," said EA Games vice president Patrick Soderlund.

Soderlund added: "The minute we start saying 'you're going to make a Battlefield game for the rest of your life', they're going to go some place else. So for them to make great Battlefield games there need to be other things for them to do as well. That's why we have people who move around quite a bit. And then obviously we have a boatload of people that just want to make Battlefield because they love it."

And in other EA-related news, company CEO John Riccitiello recently expressed his idea about how it would be pure awesome sauce if there was a universal rating system for video games.



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3 post(s)
Reader Comments
Breedy_Mcfluff Nov 21 2012, 12:38 pm EST
Not sure what he means by 'factory', but if he means DICE not having a "lack of faith, honesty, and dedication to their own communities," he is dead-fucking-wrong. That mother fucker.
Whisky Nov 21 2012, 10:06 pm EST
Dice has sucked the poisoned shaft of EA and is now forever doomed to crank out bullshit. If the devs want to do anything else they will have to leave and start over.
Avus Nov 22 2012, 09:16 am EST
Just want to say Porsche engineers will never feel bad making 911 forever...
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