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Molyneux's Newest Mobile Game will Feature 'Delightful' Monetization
Filed under: GODUS, PETER MOLYNEUX

Peter Molyneux, the man behind the Fable series and the original Dungeon Keeper, was appalled with EA Mobile's version of Dungeon Keeper, particular with its use of monetization to keep gamers playing without taking breaks.

"The free-to-play mechanic was so dominant that it obscured all the fantastic work they did. It was like a horrible odor," Molyneux said about the new Dungeon Keeper. "I wanted to play and keep on playing and keep on playing. But I just kept getting beaten up for being an impatient gamer."

However, this doesn't mean Molyneux is going to forsake monetization in his next strategy game, Godus. In fact, he says he's found a way to make the game's monetization techniques "delightful" and those "that haven't existed before" and will be "fresh and as new and as different from anything you've ever seen in any game."

So how will he dazzle us with these new techniques? He wouldn't really say in his interview with Pocket Gamer outside the following statement:

"You've got to be subtle about it and slowly layer in those mechanics. The point we introduce monetization depends on the player, and the game maker has to get you into the right mindset."

So he won't be bullying us into paying money; the game will slowly brainwash us into forking it over.

Oh and don't call Godus a free-to-play game in front of Mr. Molyneux.

"There cannot be a term that is less true," he insisted. "What we need is a new term. And that term is more like 'invest-to- play'. What really are we doing? We are tempting people to invest some of their money into a game."

[Source]



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5 post(s)
Reader Comments
daver18qc Feb 13 2014, 12:06 pm EST
Wow, that's a surprise !!



said no one, EVER...
RenegadeCZ Feb 13 2014, 01:26 pm EST
He's revealing his evil genius.
Vodoo Feb 13 2014, 03:11 pm EST
i don't understand people who pay money for subscriptions or games which they'll never own.

i wouldn't pay rent on a phone, on a car, on a laptop if i could afford them.

why would i pay hundreds or thousands of dollars over a long period of time and not own a fucking program worth less than previous mentioned luxuries ?!?!?!?!
  QuickBrownFox: All games are the intellectual property of their crea…
Vodoo: i consider some of my games in my collection to have …
RenegadeCZ Feb 13 2014, 03:57 pm EST
Longetivity.

Say you'd play WoW since launch. That's 10 years of gaming (will be by the end of 2014). If you had only paid for the game and its expansions, that's vanilla plus 4 expansions times about 60 dollars, it would be 300 bucks. That ain't much for 10 years of entertainment, is it?
Now these ten years of subscription are worth another 1800 dollars.

Man, WoW is older than an average CoD player... How the time flies.
  Vodoo: does that apply to people who have played Civilizatio…
GrgoljBlaster Feb 14 2014, 01:08 am EST
Last time I checked, Godus wasn't a free game so shoehorning micro and macro transactions is a big no-no in my books (except if it's done CSGO style with random free stuff that you can sell)
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