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PC Piracy Rate 90%, Ubisoft Whimpers
Uros "Vader" Pavlovic
08:02 am EDT @ August 22nd, 2012
Publisher Ubisoft has official revealed that for every PC title they sell, another nine are pirated. Although they were criticized time and again for their questionable anti-piracy measures, the company continues to fight the impossible fight. Free-to-play games are on the agenda.
"We want to develop the PC market quite a lot and F2P is really the way to do it," said Yves Guillemot Ubisoft CEO.
"On PC it's only around five to seven per cent of the players who pay for free-to-play, but normally on PC it's only about five to seven per cent who pay anyway, the rest is pirated," he continued. "It's around a 93-95 per cent piracy rate, so it ends up at about the same percentage as free-to-play."
News via Gamesindustry International.
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Console piracy exists, sure. But comparing console piracy to PC piracy is like comparing a small river to an ocean, and using it to try and deflect the issue, as you are doing, is a fail-argument.
Console piracy requires hardware/firmware modding. PC piracy doesn't. Therefore, PC piracy is much easier and much less risky. Therefore, it's a lot more common.
But hey, don't take my word for it. Observe the evident truth demonstrated by these links, using two recently released games as examples.
Cant afford $60 per game... thats outrageous.
I miss out on some great console-only games like God of War and Mortal Kombat, but I dont blame them for making console-only games. Waaaaaayyy lesser piracy issues. but at the same time, if the games were more affordable, I'd buy a console and their games.
Video games are supposed to be FUN... $60 per game is not FUN
Clearly Mr Guillemot is an honest-to-god moron and somebody feeds him false information for laughs. How come it's always Ubisoft and never... Valve that makes such outrageous claims ?
And just for argument's sake, let's assume that the "piracy rate" is somewhere around 70%. Can anyone prove to me that those 70% would/could have bought the game if pirating wasn't an option ?
to make another point, anyone here who isn't Terminator (sorry man, but you're one of the building blocks for economic slavery), ever tried a pirated game and found out it was bad and sighed with relief they didn't empty their pockets like an asian in a used panty store ?
Ubisoft Montreal made the PoP trilogy which i love and proudly have on disc and that's about it.
Ubisoft mainly publishes games and not very good ones to be precise.
end of story.
1) become a console only developer like like Naughty Dog and stop whine about your game got pirated
2) sell all your shitty PC games only through online distribution like Steam, UPlay... so everyone have to buy them
Ubi can suck a railroad spike.
I mean, if they went through a legitimate process and are willing to back up their claim with factual evidence of how they tested their claim, then sure I'll listen. But until then, they are blowing smoke out their asses.
If it is in fact true, I'm of the belief that those who pirate wouldn't pay for the game anyway, most likely just because they couldn't afford it. Hell, I used to be like that when I was younger. Now? I have a full time job and own over 200 games between all digital distribution platforms. It's so much easier to just buy something, download and play it without having to hunt for a torrent, wait for the download as the speeds go up and down and up and down, then hope I crack it right, and hope the crack itself was even done right.
*sigh*
"able to cannibalise existing assets and avoid the costs of getting boxes on shelves"
Whaaaaat? They are still putting boxes out on shelves? Anyone who has a decent PC gaming rig can download them digitally.
> ubisoft half-asses their ports
> ubisoft decides to add awful DRM policies to their games, making the pirated copies actually better functioning and alienating legit buyers
> ubisoft whines like a spoiled brat when the plan above backfires
> ubisoft proceeds to pull statistics out of their ass (yes, out of their ass. 95% rate is bullsh!t and anyone with half a brain cell knows this) and play the victim card.
If Ubisoft was not always screwing the consumer....they would be making money.
For example: Despite DRM-Free Version, Witcher 2 With DRM Most Pirated http://www.tomshardware.com/news/Witcher-2-DRM-Pirated-download-crack,15782.html
If piracy is 93-95%, how could the PC version of Alan Wake make Remedy a profit in 48 hours of release? http://www.gamefront.com/alan-wake-pc-made-a-profit-within-48-hours/
And again, if piracy is so high on PC, how did Markus "Notch" Persson become a millionare off of Minecraft? http://www.joystiq.com/2012/08/13/minecraft-sales-pass-seven-million-on-pc/
Piracy will always be high on PC as there are more in the world than consoles. But in the console world, you can download the full catalogue of games for Xbox 360, PS3, Wii, etc., but unless you have the right tools and knowledge, they do not work as easy.
The reason I pirate is because I have no money, never have. It allows me to take part in popular culture without restriction. It's not really a social thing, though, either.
I enjoy collecting digital entertainment, for some reason. The same way some people collect stamps and others collect rocks. Perhaps it's because I'm subconsciously afraid of being unable to access it.
If I had money, I would spend it on digital entertainment. I do not. That's pretty much all there is to it.
Mind you, I'm working on it. One of my goals this year should result in me earning some money. When that happens, I'll start spending it.
Will I limit my piracy to the amount of money I am able to spend? Nope. I'll continue to pirate at the same rate, and spend my money where it will be advantageously used, simply because they are unrelated. Money will not improve my access or the quality of the content. The only thing money could improve is my moral standing. However it's not because I feel bad downloading. It more feels like checking books out of a public library. Instead I would wish to reward the people who produced the content.
Thus, money will improve my ability to reward developers. Simply not pirating would not improve my ability to reward developers.
So if we're talking about benefiting the consumer, the consumer is satisfied. If we're talking about benefiting the developers, that will come, when I can.
The developers can think of it as a long term investment.
fine with me, i'll be in cell 207 stretching your son's rectum 20 years from now.
bring flowers.
Oh and no Ubisoft games either. Prince of persia? Splinter Cell? Ass Creed? All played on my 360 and purchased USED. Suck it Ubisoft.
Want to eliminate piracy? Cut the price of your crappy console PC ports in half, and lose the DRM.