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"It's one of my core cultural studio values to allow developers to decide more on what they want to build. And a studio's creative call needs to be balanced against a commercial imperative, and if you look at online these days - that's the place to be."
"I volunteer you to speak to EA's studio heads; they'll tell you the same thing," he continued. "They're very comfortable moving the discussion towards how we make connected gameplay - be it co-operative or multiplayer or online services - as opposed to fire-and-forget, packaged goods only, single-player, 25-hours-and you're out. I think that model is finished. Online is where the innovation, and the action, is at."
Well, sure, he does have a point. In order to nab commercial success when releasing a video game, any studio has to seriously consider an online and multiplayer option. But this whole business about single-player only games being finished and done with is absurd. People will always want to play some of their video games solo, as much as they would prefer reading a good book on their own (not in the presence of 50,000 people named Warfangorn22335).
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